Digital Marketing Trends to Look Out for in 2021 - CORUSVIEW

 Digital Marketing is a dynamic and ever-changing industry. It has always been very unpredictable. Plus, the pandemic has made major and unfolding changes in the business ecosystem.

 It has become necessary for every business to adapt new technologies and methodologies on a frequent basis. It’s no more than a wonder that today’s technology could turn obsolete within a span of 24 hours.

As such, businesses had to shift to digital marketing to promote their products and services online. 

So, let’s discuss in detail, the key digital marketing trends for 2021 that your business needs to consider to engage and retain current customers and generate more traffic, leads, and revenue.

Let’s start >>>>>


 1. Voice Search

Voice Search is huge and getting bigger. According to a recent survey by Google, 41% of adults (and 55% of teens) use voice search daily.

People are using voice searches instead of a keyword since, Fast Searches result in Fast Answers. Voice search has become a trend and is affecting the SEO substantially.

 

2. Local SEO

 Local SEO refers is the medium of ‘optimizing’ your on-line presence to draw in additional business from relevant native searches.

It’s worth investing in it, especially now, when people are trying to reach you more often online than offline, after the pandemic.

One of the most  important things on your website is the right LocalBusiness Schema markup that may assist you make clear to Google that you have a local business and local listing on Google.


 3. Customer Segmentation and Targeting

Another trend that is highly popular in 2021 is Customer Segmentation. Customer Segmentation means dividing your customers into groups based on multiple criteria such as, behavior, shopping habits, demographics, etc.

Segmentation permits opportunities for cross-channel personas which will help in increasing sales and conversions.

Your Analytics can tell you what customers are searching for, that you can later use in your content.

 

4. Power of Social Media

Social media platforms like Facebook, Instagram, you Tube are a meteor to the business world.

The pandemic has dramatically increased the amount of time people spend online, especially on social media platforms which includes how they research products, brands, and organizations.

Social media enables businesses to develop a good content plan, make regular posts, monitor and drive customer responses.


5. Chatbot

Chatbot is a replacement for a human agent. It is basically an application used to conduct online chat conversation via text or text-to-speech.

The major advantages of chatbots are,

·        24/7 hour service

·        instant responses to inquiries and,

·        answers to simple questions

·        by 2022, chatbots will help businesses save over $8 billion per annum.

Chatbots are considered as the important emerging trends of Digital Marketing in 2021.

 

6. Interactive Content

Interactive content is highly effective, when it comes to attracting your buyers.  Interactive content leads to increasing customer engagement which will ensure better client outcomes.

Interactive content can be of various types including quizzes, open-ended questions, surveys, giveaways, polls, etc. Users will enjoy and it will help in increasing their experience about your brand.


Corusview IT Services is a top rated web development company which offers high quality reliable web, software and mobile application development services. It follows Saas and Agile Methodology.

Corusview’s Digital Marketing services, techniques, and promotional activities help organization from the entire stroll to generously build client traffic to their destination.

It provides the best Internet Marketing Services including:

  •             Search Engine Optimization
  •             Search Engine Marketing
  •       Pay-Per-Click Advertising
  •            Social Media Marketing
  •            Content Marketing
  •            Viral Marketing
  •            Mobile Phone Advertising

For further information about Digital Marketing Services of Corusview, you can visit the website of Corusview.

Hope you enjoyed the article, and your purpose is fulfilled!!

Thank you for reading!!


Comments

Post a Comment

Popular posts from this blog

Top Software Development Tools Used by Agile Teams

Image
  A good team, ample budget, and a set of potent tools are the objectives that make a software development project eminent. Among the five or more top software development methodologies, Agile is considered the most popular. It represents a flexible requirement that can easily be changed according to the needs of the owner or customer. In commercial software development, Agile is the methodology used the most. While it is one of the most widely used software methodologies, we listed the effective tools used by Agile.   AGILE BENCH: The agile bench is a project management tool that suits for mid-size teams. This tool delivers software developers with the most vital features of Agile features. This supports Mac OS, Linux platforms, and Windows. It analyzes the workload, manages project tasks, control project budgeting, etc.   AGILE MANAGER: This tool is developed by HP Company, It helps in planning a software development project right from the beginning to the ...
Read more

How Mobile App Is Becoming The Main Channel To The Business Growth?

Image
  As we all know, Mobile Applications  are becoming the main channel of advanced communication these days and are transforming into the essential channel of computerized collaboration. The overall revenue generated by the global mobile application industry has skyrocketed. Hybrid monetization models, such as in-app advertisements and in-app purchases, are rapidly acquiring prominence in the business world. Since we live in a carefully innovative world, more than 70% of individuals who own mobile gadgets look for services online in which 50% quest for mobile apps that are associated with the items or services they need to get. In 2020, mobile apps are projected produce $188.9 billion in income through application stores and in-app advertising. What’s more, enterprise mobility is assessed to be valued at $510.39 billion by 2022.   Recent Mobile App Statistics ·         Smartphone users spend about 90% of their versatile time...
Read more

5 Important Website Security Points You Should Learn

Image
  With more than billions of websites on the internet, as an owner of one of the websites you might think, there isn't a chance that you might be the target of a cybercriminal or your website has nothing worthy of being hacked. However, most of the security breaches happen to use your server as the email relay for spam, serve illegal files, or even use it as a temporary webserver. Cybercriminals least bother about the size of your website, they either use your website or trade it to someone else. Here are the top 5 important website security points you should learn.   1. UPDATE YOUR SOFTWARE: Though it seems distinct updating your software is crucial for maintaining your websites' safety. Both your server operating system and the software that you run your website should be kept up to date. Hackers are more prone to hack websites with holes in software.   2. LOOK OUT FOR ERROR MESSAGES: Check out the information that you give away in error messages. Only be...
Read more